Wonka Exhibit

Visual Identity | Typography | Illustration | Print Design

Part of Emily Carr University’s 2019 Pop Up Type Museum, my exhibit titled “Wonka: A History of Chocolate Packaging” focuses on the history of typography in chocolate packaging design through experiments with the Willy Wonka brand throughout four time periods:  the 1920’s, 1960’s, 1980’s and 2010’s. For each decade, I designed three chocolate wrappers: one to represent what actual chocolate packaging looked like; the second inspired by adjacent design trends of the era; the third evoking the character of Willy Wonka, and how he might’ve desired to be represented through the packaging of his product. In addition, I created ten posters to provide historical context.